Product demo video maker

One demo shoot.
Every version it needs.

Film the product once, on one camera if that's all you have.

Selects adds the callouts, fills the missing shots, and cuts every length you need.

Free plan, no credit card required

Prompt: Turn the Volt 01 renders into a 15s vertical spot. One feature per beat with its name on screen, and end on MEET VOLT 01

Prompt: Match the pacing and cuts of this Reel. My clips are the mascara and skin close-ups, keep the serif titles on the open

Prompt: Cut the ums and the dead air while I look for the right folder

The product ships Friday.
The demo is still raw.

A product demo needs a close-up of every feature, a callout for every number, and a version for every place it runs: the landing page, the launch post, the vertical for social.

The shoot never gets all of it, and a reshoot costs a day. Selects fills the gaps and cuts each version, so the demo is ready when the product is.

Callouts, missing shots,
and every cutdown

Motion graphics from a sentence

"Every time I say a number, put it on screen." Titles, callouts and animated text, made from what you ask for rather than dragged out of a template.

Generate the shots you didn't film

Describe the shot and Selects makes it: the drone pass, the night drive, the product on a clean surface. It lands on the timeline next to your real footage, ready to cut.

New angles from one camera

Shot the demo on a single camera? Ask for a close-up, a side profile or a wider view of the same take, and the cut has somewhere to go.

The full demo and every cutdown

Ask for the full walkthrough, a 60-second cut and a vertical one, and each comes back as its own edit. Reframe fills the new edges when a shot goes from 16:9 to 9:16.

Same shoot. Three cuts by noon.

Time to edit, done manually versus with Selects: One demo · 3 versions
One demo · 3 versionsEditing manuallySelects
Total time8h 00m0h 45m
Pick the best take of each feature1hincluded
Animate the callouts3hincluded
Get the shots you missed2hincluded
Cut the 60s and the 15s1hincluded
Reframe for vertical30mincluded
Caption every version30mincluded

10,000+ projects,
80% time reduced.

Professionals are already seeing the payoff.

The client said they wanted it super fast.And the only reason I'm not worriedis because we are using Selects.

The Chef Gal (@dachefgyal)

DP, Producer & Editor based in NYC

This will actually look at the video,and it'll catch those reaction shots,those subtleties that all others are gonna miss.

Brent Pierce

Podcast Studio & Video Production Company Owner

Honestly,this is one of the best editing toolsI've tried in a long time.

Serge Morgotch

Video Editing Educator & Creator

This is what AI should really be about,helping us filmmakersrather than taking our job.

Luca Epifani

Filmmaker & Video Creator

A brand-new AI editing softwarethat has literally changedmy 20-year workflow overnight, permanently.

DJ Kerr

Video Editor / Motion Graphics Artist

The client said they wanted it super fast.And the only reason I'm not worriedis because we are using Selects.

The Chef Gal (@dachefgyal)

DP, Producer & Editor based in NYC

This will actually look at the video,and it'll catch those reaction shots,those subtleties that all others are gonna miss.

Brent Pierce

Podcast Studio & Video Production Company Owner

Honestly,this is one of the best editing toolsI've tried in a long time.

Serge Morgotch

Video Editing Educator & Creator

This is what AI should really be about,helping us filmmakersrather than taking our job.

Luca Epifani

Filmmaker & Video Creator

A brand-new AI editing softwarethat has literally changedmy 20-year workflow overnight, permanently.

DJ Kerr

Video Editor / Motion Graphics Artist

FAQ

Can I make a product demo video without a full shoot?

Yes. Cut it from what you have and generate the rest: describe the shot, like the product on a clean white surface, slow push-in, and it lands on the timeline next to your footage. Each generated clip runs up to 30 seconds.

Generation runs on credits, and Selects shows the cost before it starts.

Can it put feature names and numbers on screen?

Yes. Ask chat for titles and animated callouts, like every time I say a number, put it on screen. Change the text or timing by hand afterward.

How do I get a short vertical version for social?

Ask for it. Each length and aspect ratio comes back as its own edit. For vertical, set the frame size to 1080×1920, then reposition shots by hand or use Reframe in the Generate video app, which fills the new edges on clips up to 60 seconds.

Does it work for software demos?

Yes. Drop in the screen recording with the rest of your footage and ask chat where it goes, like show the dashboard whenever I mention the report. Selects searches your footage by what's on screen and proposes the placements before it makes them.

Can I make the demo from Claude?

Yes. The Selects MCP lets Claude desktop, Claude Code, Codex or OpenClaw edit in Selects, with the Selects desktop app running on the same computer. Agent editing through MCP uses no Selects credits. Analysis still does.

Can our designer finish it in Adobe Premiere?

Yes. Hand off the draft as a Premiere project and each draft becomes a sequence, with your folders, tracks and links to the original media. Callouts and other motion graphics arrive as gaps, so the designer builds the final versions there.

Final Cut Pro, DaVinci Resolve and Avid Media Composer hand off the same way.

Explore our help center for all articles

Related use cases

Video anything.

Download Selects and make your first edit today.

Free plan, no credit card required